The Retail Coach
Launched in October 2008, The RetailCoach offers retail consultancy, coaching and training to independent retailers and organisations for whom retailing is an (increasingly) important source of income but not necessarily their core activity.
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Online Retail Toolkit for Independent Shop Owners & Managers
Retail Advice Visits
Are you really maximising your retail opportunities? Is your shop looking tired? Do you need advice fast?
Whatever your predicament, a Retail Advice Visit will provide you with practical and affordable solutions for your retail business. Choose between a full or ½ day visit.
“Thanks to your retail advice visit, the team are motivated to make the necessary changes. We have already started planning and talking about the possibilities! I would recommend you to others and I feel that your knowledge and delivery was excellent.”
Ellie Tee, TIC Manager, Weston-super-Mare
Retail Planning
Are you really achieving what you set out to do with your shop? Do you feel in control?
Whether setting up a new retail business or seeking to develop an existing one, it’s important to think and plan ahead. From the location, look and layout of your shop, product offer, pricing and promotions, to processes and policies, staff training, marketing, and sales targets, we can assist you with the preparation of a comprehensive retail plan that will help you stay focused and achieve your business objectives.
Customer Profiling
Who are your customers? What do they want? When do they buy? Why do they buy from you? Where else do they shop?
Understanding your customers is one of the 3 critical success factors for any retail business. The more you know about your existing and target customers the more likely you are to stock the products they need, want or like to buy.
Retail Marketing
Does you target market know what you offer? Do they even know you exist?
Knowing how and when to communicate with your existing and potential customers is vital to driving footfall to your shop all year round. Communicating the right messages to your customers will help to stimulate increased sales and higher spend per head.
Retail Reviews
Are your sales drying up? Are footfall levels down? Is shrinkage eating into your profits?
If you’re struggling to find answers, we will help you to get your business back on track with a Retail Review - a thorough assessment of your whole retail operation, or perhaps a particular aspect of your business e.g. your product offer, merchandising and displays, marketing activities, etc.
Coaching & Mentoring Programmes
It’s hard running your own business – we know that! Sometimes you need someone to talk to who really understands the world of retailing, someone to act as a ‘sounding board’ for your ideas, to support you as your business develops, or to guide and motivate you when the going gets tough. We also know that Retail and Marketing plans can only deliver real value if they are put into practice – but sometimes that’s easier said than done.
Through our customised coaching and mentoring programmes, we can help you achieve your business goals providing support for as long (or as little) as you need us.
Retail Training Services
Management and Staff Training is an integral part of a successful retailer’s business strategy.
The RetailCoach conducts Training Needs Assessments to help you determine your present and future training and development requirements. We also develop realistic and affordable Training Plans for you and your staff.
Our Retail Training Workshops are designed for shop owners, managers, and sales staff and cover a range of topics, including:
• Retail Management – The 12 P’s ©
• Visual Merchandising & Display Skills
• Selecting your Product Offer
In addition to our retail workshops, we develop and provide bespoke retail training to suit your specific needs. Delivery options are flexible too – during the daytime or evening, on weekdays or at weekends, in-store or off-site.
To find out more about The RetailCoach and how we might help you with your retail business, contact us today:
Rosemary Clarke DipM MTMI
Head Coach
The RetailCoach
70 Rockford
Oakenshaw South
Redditch
Worcestershire
B98 7SZ
Telephone/Fax: 01527 401726
Mobile: 07887 525107
Email: enquiries@theretailcoach.co.uk
